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About LEAP

A growth partner built to sit between agency execution and business context.

LEAP was founded in Vancouver by a small team who'd spent years inside both agencies and in-house marketing departments, and kept seeing the same gap: agencies that were good at buying media but vague about business outcomes, and in-house teams that understood the business but were stretched too thin to run every channel well.

The firm was built to sit in that gap — close enough to the channels to run them properly, close enough to the business to know which numbers actually matter.

Today LEAP works with a deliberately limited number of clients at a time, across technology, retail, professional services, healthcare, and financial services, applying the same disciplined framework to each engagement.

Modern glass office building in a downtown Canadian business district
Our Approach

How We Work

Start from the constraint, not the channel

Every engagement starts with a diagnosis of where growth is actually being lost — not a default list of channels to run.

Report what didn't work, too

Plain-language reporting includes the disappointing results, not just the ones that make a nice slide.

Scale in stages

We increase budget in stages and watch efficiency at each step, instead of assuming a channel's economics hold as it grows.

Values

What Guides Our Work

Rigour

We test assumptions instead of relying on them, and let data settle disagreements.

Transparency

Clients see how budget is spent and why, in plain language.

Craft

We take the quality of strategy, creative, and reporting equally seriously.

Accountability

We measure our own work by the same standards we report to clients.

Why Clients Choose Us

Not the Cheapest, but the Most Direct

  • A senior team stays on the account for the full engagement, not just the pitch.
  • Reporting is built for the stakeholders who read it, not for the platform that generated it.
  • We turn down work outside our expertise rather than take it on and learn at the client's expense.
Leadership

The People Setting Direction

Meet the full team
Managing Director

Managing Director

Strategy & Client Partnerships

Oversees engagement strategy and works directly with client leadership teams on growth priorities.

Head of Media

Head of Media

Paid Media & Analytics

Leads paid media planning and the attribution work that keeps every channel accountable to the same numbers.

Head of Content

Head of Content

Content & Brand Strategy

Directs positioning, messaging, and editorial strategy across client engagements.